Art Direction /Branding / Corporate
Identity / UIUX /
Web Design /
Motion Graphic /
Social Media
2021
Arova
With the intention to turn Arova into the ‘Siri’ of the laminate industry, we transformed their branding into one that is fun and approachable, like your next door neighbour being your guide in all things when it comes to homebuilding. With this in mind, the website is designed in a way that offers a step-by-step guide to choosing the laminates of your choice and features a desktop look & feel that supports easier browsing of the hundreds of laminate options. The rest of the brand collaterals use effective messaging to convey the helpfulness and supportive nature of the brand to help their customers find the laminates that best suit them.